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With the passage of Proposition 24 in California in the November 2020 US election, the California Privacy Rights Act (CPRA) became law. Since the CPRA updates, expands, clarifies, and amends California's previous data privacy law (the California Consumer Privacy Act), it can be confusing exactly what businesses need to know—and do—before the CPRA takes effect in 2023.

In this guide, we'll help you make sense of what you need to know now about the CPRA, including:

  • Key takeaways of the CPRA
  • Key dates and timelines
  • Impacts—good and bad—on consumers
  • Impacts—good and bad—on businesses

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