Enforcement · Administrative fine
CPPA fines data broker Key Marketing Advantage $56K for skipping registration
The California Privacy Protection Agency fined Connecticut-based data broker Key Marketing Advantage, LLC $55,800 for operating unregistered between February and November 2024, in violation of the Delete Act's data broker registration requirement.
Why it matters
Nearly a year of unregistered operation before this data broker got caught.
Read the primary source
California Privacy Protection Agency (CalPrivacy)
Published by Editorial on Sep 23, 2026. Not independently re-checked against the primary source — read it via the link above.
This summary is DataGrail's own plain-language account, written for privacy practitioners. It is not legal advice. For the authoritative text, follow the primary-source link above.